Who we are
We have a passion and a confidence propelled by the massive opportunities our continent is embracing. We are motivated and energised by the markets we operate in, the brands we partner with and the consumers we attract and engage with.
Together with our clients and their rapidly-emerging, highly- connected audiences in 14 countries in Africa, we are helping to accelerate a marketing and communications revolution.
Our connected continent
- There are as many African cities with a population of 1 million+ as there are in Europe and USA.
- Smartphone penetration is growing at 26% per year.
- There will be 900 Million smartphones in Africa by 2015.
- Africa’s middle class accounts for 34% of 1 Billion population.
- Facebook users in Africa are growing by 165% each year.
- 85% of online activity in Africa is conducted via mobile.
- By 2014 submarine cables will be supplying African countries with over 100 Terabytes of broadband capacity and satellite communication will double this data flow figure.
This is Africa Connected. Welcome to the conversation!